If you are a non-blogging trader you are missing out big time.

Seth Godin and Tom Peters explain the importance of blogging for everyone, including traders, in this one-minute video:

Did you hear what Seth said about metacognition? In a nutshell, blogging compels traders to sharpen their trading thesis by thinking it out loud.

On the Internet, a trader’s home base is a blog. Look at it as your Internet real estate, your home turf.

How do you get started in building your thinking-out-loud platform? Start simply. Write without worrying about what will resonate with your audience. Heck, you won’t have an audience at the beginning, so who cares? If in doubt, view your blog as a scrapbook where you collect ideas, insights, hunches, and everything else you dream up. See my post about the importance of writing everything down.

If you're so inclined, step it up a notch by writing about topics other traders might find helpful. Being helpful will attract a small crowd. You now have an audience. Congratulations! The Internet works magic that way. Everyone is a genius at least five minutes a day, including you. Capture these brilliant moments and share them with this new found audience.

I started my own blogging venture by writing financial stuff for my kids. The initial posts were mediocre at best, but so what? Eventually, I got better at it, and some traders reached out to me by commenting on the posts or by retweeting them on StockTwits and Twitter. I have been learning what resonates with like-minded traders, and I have nudged my writing in that direction. I followed the Internet lead, stepped up my game, and cranked out better posts. I now blog at biggercapital.com and on the StockTwits network at thisisbigger.com. Not bad for a French Canadian who can barely speak English!

Get out there and broadcast your insights to the world. Cool?

Written by Michael Bigger. Follow me on Twitter and StockTwits.